Demand for video conferencing apps for each enterprise and private use has grown tremendously throughout the coronavirus outbreak however in accordance with a brand new report from App Annie, enterprise conferencing apps hit their greatest week ever in March.
Between March 14 and 21, video conferencing apps for enterprise have been downloaded 62m instances as extra staff made the transition to working from house.
The surge in enterprise app downloads throughout Apple’s App Retailer and the Google Play Retailer throughout that week represented a 45 p.c enhance from the variety of apps downloaded throughout the earlier week. App Annie’s report additionally confirmed that enterprise apps skilled the best progress amongst any class throughout each app shops that week.
Elevated adoption of apps equivalent to Google’s Hangouts Meet, Microsoft Groups and Zoom Cloud Conferences led to a lot of the expansion in enterprise app downloads seen in March.
Video conferencing app downloads
Zoom is quickly becoming a household name and the app topped the charts worldwide in February and March. During the week of record downloads, Zoom was downloaded 14 times more than the weekly average during Q4 of 2019 in the US. The app was also downloaded more than 20 times Q4’s weekly average in the UK, 22 times more in France, 17 times more in Germany, 27 times more in Spain and 55 times more in Italy.
During the same period in March, Google’s Hangouts Meet also saw strong downloads in the UK, US, Spain and Italy with 24 times more downloads in the UK, 30 times more downloads in the US, 64 times more downloads in Spain and 140 times more downloads in Italy when compared to the average weekly downloads in Q4.
At the same time, Microsoft Teams usage also grew worldwide when compared to Q4 2019 with 15 times more downloads in Spain, 16 times more downloads in France and 30 times more downloads in Italy.
Senior insights analyst at App Annie, Lexi Sydow explained how video conferencing apps can allow users to work and socialize online during this trying time in a blog post, saying:
“As individuals face unsure timelines for the size of social isolation, video conferencing apps have the potential to vastly affect our day by day habits — breaking down geological limitations and fostering the power to work and socialize comparatively seamlessly. It’s an unprecedented time for the world and an extremely dynamic time for cell — we’re seeing shifts in shopper conduct floor day by day throughout just about each sector.”